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Blond Absolu Ultra-Violet Purple Shampoo

Purple shampoo with Hyaluronic Acid neutralises brassy hair.
Blond Absolu Ultra-Violet Purple Shampoo

Blond Absolu Ultra-Violet Purple Shampoo

Purple shampoo with Hyaluronic Acid neutralises brassy hair.

Purple shampoo with Hyaluronic Acid neutralises brassy hair.

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Product Description

Iridescent purple shampoo with hyaluronic acid for lightened or highlighted hair to neutralise brassiness and unwanted yellow tones in blonde or grey hair for a nourished cool blonde.

  • An intense brass-reducing formula giving instant blonde illumination
  • Instantly neutralises brass & yellow undertones
  • Durable anti-brassiness action
  • Restores shines & softness
  • Boosts colour luminosity

Learn more about the benefits of purple shampoo in our guide, 'What Does Purple Shampoo Do'.

Key Benefits

Purple Shampo - Blonde Hair - Grey Hair - White Hair


Anti Brassy

Illuminates Hair

Wet hair then thoroughly remove excess water before applying a quarter-sized amount of shampoo touch by touch onto 5 key zones of the hair.
Add water and emulsify.
Leave it on between 2 to 5 minutes.
Rinse thoroughly.
We recommend you to alternate with Bain Lumière  weekly or as a second shampoo for a deeper & hydrating cleanse.
Follow with a blonde hair conditioner and Purple Hair Mask.

Full Ingredient List

  • 1215809  Aqua / Water

  • Ci 60730 / Acid Violet 43
  • Hydroxypropyltrimonium Hydrolyzed Wheat Protein
  • Magnesium Acetate
  • Aspartic Acid
  • Leontopodium Alpinum Flower / Leaf Extract
  • Malva Sylvestris Flower Extract / Mallow Flower Extract
  • Parfum / Fragrance. C224442/1.

    Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.


Key Ingredient


Hyaluronic Acid

Hyaluronic Acid fills and heals fiber wounds from within for a uniform, deeply nourished cuticle. This ultra concentrated acid strengthens hair and hydrates scalp, preventing future breakage.

Edelweiss Flower

Rich in anti-oxidants to protect hair against daily damage and soften sensitized hair fibers.

Ultra Violet Neutralizers

Highly concentrated pigments that neutralize and remove brassy & yellow undertones. Illuminates reflects & highlights, and reveals radiant natural shine.

Blond Absolu Signature Scent

Inspired by the modernity and freshness of new colognes, blond absolu wants to connect with a new generation of consumers through a clean but luxurious and aromatic fragrance. Blooming flowers and dazzling citrus notes as the top notes to reveal a lasting experience, full of youth and audacity.


Orange Blossom, Bergamot, Mandarin


Peony, Fig, Laurel


Cedarwood, Musk, Cardamome

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