Blond Absolu Ultra-Violet Purple Shampoo
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Learn More FREE YOUR BLONDE
Bain Ultra-Violet by Kérastase is a hydrating purple shampoo with Ultra-Violet Neutralizers and Vitamins C+E to reduce brassiness and increase brightness for lightened, cool blonde or grey hair, while locking in plumping hydration with two molecular weights of Hyaluronic Acids.
INSTANT NEUTRALISATION*
UP TO 72H OF BRIGHTNESS*
UP TO 72H OF HYDRATION*
*Instrumental tests after application of Bain UV + Cicaflash + Blonde Guard
Its ultra‑violet fluid formula neutralizes yellow‑orange undertones to keep cool blonde bright, and hydrated. Powered by advanced brightening hydration science, it preserves lasting radiance and protects against oxidation.
How to keep your salon-fresh blonde bright & soft?
Micronized Hydration with Hyaluronic Acid + Cuticle Brightening with Vitamins C+E.
Pair Blond Absolu Bain Ultra-Violet with other products from the Blond Absolu range, like Cicaflash and Blonde Guard, for ultimate brightness and softness.
Bottle made of 95% recycled plastic**
**except for the pump, colorants & additives
BENEFITS
Blonde Maintenance
Illuminates Hair
Maintains Color
✔Instantly neutralizes brassy hair and yellow undertones to reveal the ultimate bright & hydrated blond.
✔Hydrates hair and protects against oxidation to maintain a bright, soft, and vibrant cool tone.
NEUTRALIZES BRASSY AND YELLOW UNDERTONES*
INSTANT SHINE*
UP TO +81% MORE HYDRATED*
UP TO 3 DAYS OF SOFTNESS*
*Instrumental test after application of Bain UV + Masque UV
KEY INGREDIENTS
Vitamines C+E
The number 1 skincare brightening ingredient Vitamin C & the strong anti-oxidative Vitamin E, combine their power to brighten the fiber cuticle. Vitamin C is shown to help maintain the integrity of the hair fiber, while the Vitamin E is especially studied for it's ability to protect hair against oxidative damages.
Hyaluronic Acid
Two distinct molecular H.A. weights are used in the Blond Absolu range: The low molecular weight H.A. has been shown to penetrate the hair fiber, improving resistance, while the high molecular weight has shown to enhance smoothness, and provide a plumping effect. When combined, these two H.A. are designed to deliver benefits both on the inside and outside of the hair fiber.
BLOND ABSOLU
ULTIMATE HAIR CARE FOR ALL TYPES OF BLONDE
Brightening Hydration Science blends micronized hydration and cuticle brightening, powered by low & high weight hyaluronic acids and vitamins C+E, to solve all blonde struggles.
Forms an ultra-lightweight hydra barrier for deep, long-lasting moisture and resurfaces fiber to remove dullness, diffuses the purest light reflection, and corrects discoloration for a brighter, purer blonde.
Vitamines C+E
The number 1 skincare brightening ingredient Vitamin C & the strong anti-oxidative Vitamin E, combine their power to brighten the fiber cuticle. Vitamin C is shown to help maintain the integrity of the hair fiber, while the Vitamin E is especially studied for it's ability to protect hair against oxidative damages.
Hyaluronic Acid
Two distinct molecular H.A. weights are used in the Blond Absolu range: The low molecular weight H.A. has been shown to penetrate the hair fiber, improving resistance, while the high molecular weight has shown to enhance smoothness, and provide a plumping effect. When combined, these two H.A. are designed to deliver benefits both on the inside and outside of the hair fiber.
CALIFORNIA SPLASH
TOP NOTES
ORANGE BLOSSOM, BERGAMOT, MANDARIN
HEART NOTES
PEONY, FIG, LAUREL
BOTTOM NOTES
CEDARWOOD, MUSK, CARDAMOME
Contemporary clean‑luxury blend of dazzling citrus with blooming florals. With modernity at it's core, this aromatic signature leaves a lasting trail full of youth and audacity.
Kérastase has been committed to a beauty without animal testing for more than 30 years
95% Recycled Plastic*
*excluding pump, cap, labels and additives
Vegan Formula*
*no animal derived ingredients
Made in a factory using 100% Renewable Energy*
*In the previous calendar year. Find more information in the L'Oréal Universal Registration
Parabens Free
FREQUENTLY ASKED QUESTIONS
Why does lightened and bleached hair get brassy?
Why should I use Bain Ultra-Violet?
How often should I use Blond Absolu Bain Ultra-Violet Purple Shampoo?
Can the Ultra-Violet Shampoo be used on natural blonde hair?
COMPLETE YOUR ROUTINE
BLOND ABSOLU
At Kérastase, we believe in the power of a complete haircare routine. Discover the products of this range and maximize your results!
Blond Absolu Ultra-Violet Purple Shampoo
Anti-brass purple shampoo for lightened, cool blonde or grey hair.
Blond Absolu Ultra-Violet Purple Hair Mask
Purple hair mask with Hyaluronic Acid that neutralises unwanted yellow tones while conditioning blonde, silver, and highlighted hair.
Blond Absolu Cicaflash Conditioner
Iconic conditioner with Hyaluronic Acid for all blonde hair types.
BLONDE GUARD
Hydrating wonder shield for lightened or highlighted hair.
