REIGNITE YOUR INNER STRENGTH
Formulated with glycine and citric acid to help free your hair
from calcium buildup. Et voilà! The hair returns to its premier state.
Recreates 99% of hair's original strength*
+97% stronger hair*
+82% shinier hair**
+97% inner structure reinforcement*
*Instrumental test after 6 usages of Première Concentré + Bain + Fondant/Masque**Instrumental test after application of Première fondant
Discover The Première Collection
Composed of 7 products, Première is the perfect haircare collection to help repair damaged hair.
Première helps fight calcium buildup, reconnects broken keratin links to recreate 99% of hair's original strength*.
Première Intensive Repairing Concentrate
Remove calcium buildup with our pre-wash treatment for damaged hair
Première Decalcifying & Repairing Hair Shampoo
Eliminate calcium, fortify and restore damaged hair with our decalcifying shampoo, formulated with glycine and citric acid
Première Repairing Conditioner for Damaged Hair
Eliminate excessive calcium and restore moisture with our repairing and strengthening conditioner for damaged hair
Première Repairing Mask for Damaged Hair
Eliminate excessive calcium and restore moisture with our repairing and strengthening conditioner for damaged hair
Première Intensive Repairing Serum
A leave-in repairing anti-breakage filler hair serum. This anti-frizz serum works to seal and fill hair strands, and protect them from the heat of styling tools, leaving hair shiny and strong.
Première Repairing Hair Oil
Shine intensifying repairing oil for damaged hair.
10% OFF
Première Routine for Fine to Medium Damaged Hair
Complete routine set for fine to medium hair with damage. Removes calcium buildup, deeply cleanses and strengthens for lasting results.
IT'S A PREMIÈRE
If you struggle with damaged hair, you’re not alone. Discover our latest collection with our ambassadors.
And discover the strong, shiny and supple hair of Ebonee Davis
Listen to the sound of Première with Emily Ratajkowski's ASMR
Discover why water is not your hair's friend with Sydney Sweeney
THE POWER
OF
LAYERING
For maximum results, we recommend to layer the Première Pre-Shampoo Treatment (do not rinse) with the Première Decalcifying & Repairing Hair Shampoo.The key to this technique lies in its ability to work on different layers of your hair, from the outermost shield to the core of each hair fiber.
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Find Your Perfect Routine
If you have thinner, damaged hair, this routine will help to decalcify, repair and soften your hair. If you are unsure about your hair type, take our 2-minute quiz to find out!
If you have thicker, damaged hair, this routine will help to deliver the ultimate inner repair, preventing the risk of future damage due to calcium buildup. If you are unsure about your hair type, take our 2-minute quiz to find out!
Première Active Ingredients
The Première range features complexes with
Glycine, Citric Acid and Peptides.
This system helps to eliminate calcium buildup, deeply repairs the
hair from the inner layer and strengthens the hair for lasting
results.
GLYCINE + CITRIC ACID + PEPTIDE
"Damaged hair is the n°1 concern in our salon.
It is great to now have a complete exclusive protocol to offer the best repair to our clients."
EXCLUSIVE IN-SALON TREATMENT
For the ultimate hair decalcification in salon,your hairdresser can use our clarifying Concentré Liquide Resurfaçant, only available in salon.
It's an excellent addition to the professional layering technique.
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Know More About Damaged Hair
